In a highly competitive industrial environment, having structured organizational communication and a strong online presence has become an indispensable factor for business growth in the industrial world.
With this goal in mind, Aizpea Soloeta completed her master’s thesis at Ekin, in which she designed the Communication Plan and Digitalization Proposal, centered on the following pillars:
- Communication policy
- Internal communication plan
- External communication plan
- Measurement and continuous improvement
The next step on this exciting journey we have embarked upon will be the implementation of the pillars we have defined and developed.
Ekin’s commitment is clear: young, trained talent combined with internal expertise, developing the digital projects necessary for our present and future.
Thinking together